Utilizing Caryl's resources and knowledge has been invaluable. I personally struggled in the areas of pricing and proposals and found the recommendations and templates included in the course so helpful, and truly a game changer for my business. We've seen a dramatic increase in conversion rates after employing the knowledge learned in the Roar Playbook and highly recommend the course to anyone looking to uplevel their corporate events business.

Her guidance helped me pinpoint which types of corporate events to focus on, and create a scalable pricing structure for my clients. The corporate market is a completely different business model than the weddings and social sector, and when I first ventured into this new market there was a steep learning curve. Over the years, Caryl has provided valuable insight into the corporate events world and helped me set up the foundation for what is now 50% of my annual business today!

beyond what I knew was possible- Everything from industry-specific lingo (BEO's, pre-cons, attrition rates, etc) to sourcing and managing the best vendors to on-site best practices. I truly view my working with ROAR as the pivotal point in my career. At the beginning I was working in-house as a coordinator at a tech company, and I've now gone on to found my own events agency. Thank you ROAR for being such incredible, inspiring mentors. I wouldn't be anywhere near where I am today without you!

As I look to diversify my business, the things I have learned from the program have fast tracked me into ways to win corporate business. It has also provided insight into pitfalls when dealing with corporate events in ways that don't typically impact weddings, which has been my area of expertise for the last 14 years.

administration and special projects. I had always been interested in event planning but knew almost nothing about it. Taking this course completely changed that. It was incredibly educational, fun and interesting.